Wine Labels in Transition

Digitization, Indexing, Presentation and Dissemination of Collections of Historical and Modern Wine Labels from the Moselle Region

Wine labels

Project Management: Prof Dr Christof Schöch  (Universität Trier - Computerlinguistik & Digital HumanitiesUniversität Trier - Trier Center for Digital Humanities (TCDH)) · Universität Trier - Computerlinguistik & Digital Humanities · Prof Dr Claudine Moulin  (Universität Trier - Germanistik (Ältere deutsche Philologie)) · Universität Trier - Germanistik (Ältere deutsche Philologie)

Sponsors: Universität Trier - Forschungsfond

Running time: since

Contact person (TCDH): Prof Dr Claudine Moulin; Prof Dr Christof Schöch; Dr Joëlle Weis


Joëlle Weis, Christof Schöch (2024): “Vom Perler Hasenberg zur Lehmener Würzlay – Weinetiketten digital erschließen”. In: Digital ist besser? Sammlungsforschung im digitalen Zeitalter, edited by Katharina Günther und Stefan Alschner. Tagungsband der Endterm-Tagung des Forschungsverbunds Marburg-Wolfenbüttel-Weimar (MWW), Klassik Stiftung Weimar, 16.–17. Feb 2023. Göttingen: Wallstein. – URL:

Research Area: Digital Literary and Cultural Studies, Digital Edition and Lexicography

Keywords: “born digital”


The Moselle region is considered the oldest wine region in Germany. The cultivation, production and marketing of Moselle wine and wine tourism are important economic factors and an essential part of the region's cultural identity. The history of the wine labels, the wine is identified, described and advertised with, is highly diverse.

Wine Labels as a Silent Witnesses to a Region

Starting from the wine label as a crystallization point of economic, creative and cultural-historical aspects of wine production, the project brings together various actors: university research, individual and institutionalized collections, regional wine industry and tourism. The aim is to activate wine labels as a starting point for digital cultural-historical research and regional tourism promotion.

Within the framework of the pilot project described here, an initial stock of historical wine labels from the Moselle region will first be digitized. This inventory will be made accessible via a detailed metadata model and a mapping of the labels will be carried out so that the inventory becomes precisely searchable. The inventory will be made freely accessible on a website. The cultural, economic, historical, aesthetic and linguistic dimensions of the labels will be analyzed. At the same time, existing contacts with relevant actors in the region will be developed in order to contextualize the collection and integrate the wine industry and tourism.

The project is based at the Trier Center for Digital Humanities, which has been scientifically indexing and analyzing the textual and non-textual cultural heritage in numerous projects since its foundation in 1998. Some relevant, more recent or ongoing projects in the field of Digital Cultural Heritage Studies focus on historical art of projection, the medieval library holdings of the Trier Abbey of St. Matthias or Digital Literary History.


Dr Joëlle Weis
E-mail: weisatuni-trier [dot] de
Phone: +49 651 201-3017

Dr Matthias Bremm
E-mail: bremmatuni-trier [dot] de
Phone: +49 651 201-2679

Julia Fischer
E-mail: hennemannjatuni-trier [dot] de
Phone: +49 651 201-3849

Nune Arazyan
E-mail: s2nuarazatuni-trier [dot] de
Phone: +49 651 201-3365

Prof Dr Christof Schöch
E-mail: schoechatuni-trier [dot] de
Phone: +49 651 201-3264

Prof Dr Claudine Moulin
E-mail: moulinatuni-trier [dot] de
Phone: +49 651 201-2305

Vivien Wolter
E-mail: s2viwoltatuni-trier [dot] de
Phone: +49 651 201-3365